Why did the Hawks change their logo?
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The redesign of 2020 made the Atlanta Hawk emblem look stronger and more dangerous but just elevating the shade of red from the previous version. Now the red is two shades darker, and this created a stronger contrast between the background and white elements on it.
When did the Hawks rebrand?
The team was ready to move from a fringe playoff contender to NBA powerhouse, completing their rebrand with, well, a rebrand. In June 2015, just weeks after their loss in the Eastern Conference Finals, the Hawks unveiled their new look.
What is the logo on the Hawks jersey?
Perhaps you noticed the Hawks’ new black jersey included the Michael Jordan “Jumpman” logo? Well, buried in this release is the news that *all* NBA Statement Edition uniforms will be dropping the Nike Swoosh from their jerseys in favour of the Jordan Brand’s Jumpman logo beginning with the 2020-21 season.
Why do Hawks have MLK on uniforms?
Honoring History The 2020–21 Atlanta Hawks MLK Nike City Edition uniform pays homage to the world’s greatest “Drum Major for Justice” through personal elements woven into the design details. Dr. King changed the world through his commitment to racial equality, voting rights and economic justice.
Why are the Atlanta Hawks called Atlanta Hawks?
The team was nicknamed the Blackhawks, who, like Chicago’s hockey team, was named after the Sauk Indian Chief Black Hawk. When the team moved to Milwaukee in 1951, the nickname was shortened to Hawks. The franchise retained the shortened moniker for subsequent moves to St. Louis and finally Atlanta in 1968.
Why is MLK called the Hawks?
On Dr. King’s birthday, @Pontifex blessed our 20-21 MLK Nike City Edition jersey to honor our shared commitment to making positive change in social equality, economic empowerment and love. Along with the jerseys, the Hawks will play Monday’s game on the MLK City Edition court that took nearly a year to complete.
What does MLK mean for Atlanta Hawks?
Atlanta took the court against the Hawks by wearing their “MLK” Nike City Edition uniforms. Of course, these uniforms are in honor of civil rights movement leader and Atlanta’s own Dr. Martin Luther King Jr.